Howard Hodgson on direct cremation and other big trends in the funeral sector

In the first episode of The View, we sit down with industry legend Howard Hodgson, CEO of Memoria. 

A fourth generation funeral director, Howard took over the family business in 1975 and went on to lead an expansion that culminated in the sale of his 546-branch group. He has also served as CEO of Ronson PLC and is now the founder and CEO of Memoria, the fastest growing crematoria company in the UK. He has written four books, including a biography of His Majesty King Charles III.